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Tuesday, December 20, 2011

Design means satisfying the needs of customers

The manner in which a process which creates a service is designed will have a significant impact on the ability of the operation to meet its customers’ needs.  A process located in the wrong place, or with insufficient capacity or arranged in a jumbled and confused layout, or given inappropriate technology, or staffed with unskilled people, cannot satisfy customers because it cannot perform efficiently or effectively.

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